Flash WMS
Fulfillment Execution Platform
Fulfillment Operations
A Standard Fulfillment Operating Model
That Remains Stable Under Peak Load
This is the fulfillment operating model
continuously validated in Flash’s own warehouses
across multi-platform, high-SKU, and peak-driven environments.
By standardizing execution order, cadence, and exception handling,
warehouses operate consistently
during both daily operations and peak periods.
Stability does not come from constant supervision
Once execution order and work paths are standardized, warehouse floors no longer rely on constant reordering or ad-hoc human decisions.
Operational State After Standardization
01｜Stable Execution Order
Execution queues are planned in advance,
eliminating repeated reordering during peak periods.
04｜Peak Load Under Control
As order volume increases,
errors and execution variance do not scale with it.
02｜Exceptions Resolved at the Point of Occurrence
Exceptions are identified and resolved at control points,
rather than surfacing downstream in bulk.
05｜Replicable Operating Model
New warehouses, new teams, and new countries
operate using the same execution model.
03｜Consistent Operational Cadence
Different teams and shifts
execute work at a consistent operational cadence.
Flash Southeast Asia Regional Fulfillment Network
System capabilities, proven through long-term operation in real warehouse networks.
150,000㎡+ of self-operated warehouses,
covering six core markets across Southeast Asia.
Thailand
40,000+ ㎡
Bangkok core warehouse cluster, directly connected to ports and airports, enabling fast fulfillment for both cross-border and local e-commerce.
Vietnam
20,000+ ㎡
Dual-warehouse layout in Ho Chi Minh & Hanoi, nationwide coverage supporting both North and South markets.
Indonesia
20,000+ ㎡
Core warehouse in the Jakarta economic zone, fully compliant operations supporting rapid e-commerce growth.
Philippines
40,000+ ㎡
Dual-site operations in Santa Rosa / Cabuyao, deeply covering the Greater Manila metropolitan area.
Malaysia
30,000+ ㎡
Multi-warehouse network covering Kuala Lumpur and surrounding commercial hubs, ensuring high-timeliness delivery.
Singapore
3,000+ ㎡
Flexible warehouse near ports and airports, supporting same-day and high-speed fulfillment.